In 2020 COVID-19 forced over half the workforce to utilise their homes as offices, schools, entertainment areas and more, resulting in more money available to be spent on DIY home improvement as many other product and service industries closed down. A number of new products were also launched over this period, we look at these and the impact of the wireless revolution.
The motorisation category has experienced exceptional growth over the past 12 months, with suppliers confirming... READ MORE
Aluminium or timber Venetian blinds are holding their own as a timeless window covering with some nifty innovations in colour, operation and functionality adding to their appeal.
TURNILS Vera Meharg, Marketing Manager of parent company Hunter Douglas Australia confirms mid-2019 saw Turnils... READ MORE
COVID-19 has encouraged companies to aim high in their approach to visual merchandising. WFA spoke to two businesses on how they’re utilising best practice.
BLINDS BY PETER MEYER Like many window furnishing businesses, Blinds by Peter Meyer has benefited... READ MORE
The 2019/2020 bushfires highlighted the requirement for bushfire rated roller shutters. Now as the summer season sets in, two companies servicing the sector share their insights on product updates and the market.
CW PRODUCTS CW Products FireSafe Bushfire Rated Roller Shutter has undergone some minor upgrades and... READ MORE
The world changed when Covid-19 hit, and nowhere is this more apparent than in the way purchasing decisions are made and marketers connect with their audiences. Marketing experts from the window furnishings sector look at the new and upcoming trends. WFA reports.
BAREFRUIT MARKETING Evan Harding, Co-Founder of Barefruit Marketing confirms a number of trends look set... READ MORE
Internal sunscreens’ popularity remains at peak position as temperatures continue to rise, while eco friendly, sustainable options become increasingly in demand in the market. WFA reports.
SHANN Melissa Vine, Shann Product Manager, National Industrial Fabrics confirms new additions are launching now... READ MORE
With summer fast approaching, suppliers of awning fabrics are poised to bring their updates to market, with technical and colour innovations bringing new life to Poly/Acrylic and other fabrications. Belinda Smart reports .
DEFAB Joe De Petro, Chief Executive of Defab says the company continued its focus on... READ MORE
Viewed as one of the most reliable performers in the Australian window furnishings market, roller blinds are adapting to developments on the ground, supported by tweaks to systems and componentry that reflect wider widths, design trends and price expectations. Belinda Smart reports
ROLLEASE ACMEDA “The Rollease Acmeda flagship RB09 chain control solution continues to be regarded as... READ MORE
Suppliers of window furnishings focused software have continued to update their offerings in line with demand for streamlined business processes, which are now more important than ever. Belinda Smart reports.
BLINDMATRIX Software company BlindMatrix, which specialises in software for blind, curtain, shutter and awning retailers... READ MORE
Sheers are much talked about as a dominant trend in window furnishings, and their appeal continues to grow. Sheer drapery fabrics are diversifying in terms of aesthetics and function, while the relatively new sheer blind category is maturing with the addition of stunning new offerings. Belinda Smart reports.
JAMES DUNLOP TEXTILES Stephen Vetten, Product Marketing Specialist for James Dunlop Textiles, confirms the brand’s... READ MORE
