Case Studies

Ask the Expert: Luke Thornton

In this edition of Ask The Expert, Ella Lifestyle’s Luke Thornton talks to Tony Cassar about the birth of the business, the success of the Costco program and the importance of family.
Tony Cassar: Hi Luke, welcome! Thank you for being part of the WFA Ask the... READ MORE

Block winner style

Luxaflex products have played an integral role in the Block’s Bec and George Douros’ new Melbourne family home - Alma Terrace House.
Located in historic Williamstown, Victoria, is Alma Terrace House, a building project by former contestants... READ MORE

Mimosa Moon rising

Luxaflex products have helped transform the country property and home of leading interior designer Megan Morton.
In the tranquil landscape of Northern New South Wales, nestled among greenery and the echoes... READ MORE

Ask the Expert: Paul Hargrave,...

In this edition’s Ask the Expert, Tony Cassar catches up with Paul Hargrave from Neylor in Western Australia, about Hargrave’s journey from a 16-year-old in the army to building a leading commercial blind company and the mindset changes required to get there.
Tony Cassar: Paul, welcome and thanks for being part of the WFA Ask the Expert... READ MORE

Three Birds renovation: an urb...

After much anticipation, Erin Cayless, one of the founders of the famed Three Birds Renovations team, has unveiled her own family home; an urban farmhouse nestled in The Hills District of Sydney.
The culmination of many stunning projects from Three Birds Renovations over the past year sets... READ MORE

Industry Rising Star – Giorg...

A thirst for knowledge and a passion for digital transformation have seen Giorgia English establish herself as a crucial cog in the Norman Australia’s growth. Window Furnishings Australia (WFA) caught up with this industry rising star to hear about her journey in the industry so far.
WFA: Can you share with us how you first got into the window furnishings industry... READ MORE

Ask the Expert: Theo Tsalacopo...

In this edition of Ask The Expert, Tony Cassar speaks with Theo Tsalacopoulos from Unique Screens about a lifetime in the industry, the low barriers to entry holding it back, and Porsche 911s.
Tony Cassar: Welcome, Theo! Thank you for being part of the WFA Ask the Expert... READ MORE

Ask the expert: Amelia Taylor

In this edition of WFA’s Ask The Expert Series, Tony Cassar catches up with Amelia (Clements) Taylor, Head of Product and Marketing @ Wynstan with a Y, about serendipity, business wisdom and her passion for flowers.
Tony Cassar: Amelia, what were you doing before entering the window covering industry? Amelia Taylor:... READ MORE

Soft Lines

Sheer curtains and Duette Shades from Luxaflex meld perfectly with the mid-century curves, expanded interiors and natural surroundings of a sensitive Bilgola Plateau renovation.
Plateau Project is the stunning family home of Phoebe Ghorayeb and photographer Georges Antoni, who... READ MORE

Ask the Expert: Simon Meyer

In this edition of Ask the Expert, Tony Cassar speaks to Simon Meyer from Blinds by Peter Meyer about getting his start in the industry in England, classic car racing, and carrying on a legacy.
Tony Cassar:  Welcome to Ask the Expert, Simon. Simon Meyer:  It’s a pleasure to be... READ MORE
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