Features

Externals updated

Eco-friendly fabric construction and robust options to withstand weather extremes are among the new advances in the external blinds category.
Ricky Richards Ricky Richards’ external blinds from its Sun Control division encompass Outlook mesh, Docril,... READ MORE

Powering up

Innovations in motorisation and solar control continue to drive the category’s growth, with advances in battery platforms and digital technology among the key drivers.
Rollease Acmeda Rollease Acmeda General Manager  Sales & Marketing Tim Way tells WFA the company’s... READ MORE

Working with designers –...

It has never been a more exciting time for the interior design industry, with big and small brands alike choosing to collaborate with artists to create stunning original and diverse products that stand out from the crowd, writes Cass Deller, Surface Pattern Designer.
When it comes to selecting homewares and window treatments, it’s not surprising consumers are avoiding... READ MORE

The limits of the law

People often talk about trademarking, copyrighting or even patenting their “light-bulb moments” but there is a lot of “fan-fiction” about intellectual property law. Read on as legal expert Sharon Givoni sets the record straight, and provides key pointers.
One of the biggest misconceptions we see amongst clients and the general public is the... READ MORE

Shutter retail focus: Norman�...

As part of Norman Australia’s ethos of seeing its retailers as partners rather than dealers or distributors, Scott Rancie - Marketing Manager, tells WFA the company’s approach to preparing its Retail Partners for success is with hands-on, practical learning.
“That’s why Norman’s Training Academy leads the industry in retailer certification and training. Beginning with... READ MORE

Premium Protection

With bushfire season underway, Antony Hudson, Business Development Manager at Blockout Industries, shares insights on the company’s newest product, and the more general demands of fire protection.
Established in 1989, Sydney-based Blockout Industries – also known as Blockout Shutters, has a solid... READ MORE

Venetians update

Supported by innovative operation solutions, venetian blinds in a range of materials continue to develop to suit varied applications.
Somfy Nicki Beggs, Product Marketing Executive at Somfy Australia and New Zealand, indicates demand for... READ MORE

Australia’s winners

Australian manufacturers encountered both challenges and opportunities since the COVID-19 pandemic broke out in 2020, but amid the ensuing structural change, there is a sense that the opportunities are winning.
Wilson Fabrics “Wilson Fabrics is Australia’s largest soft furnishing wholesaler, specialising in high-end fabrics for... READ MORE

Screen time

New highly specified screen fabrics are emerging for niche applications; and the move towards more sustainable options continues.
Coulisse Coulisse has released two new roller blind collections: Signature and Function, designed to meet... READ MORE

Australians still prefer brick...

Consumer behaviour is constantly changing, and while you might think e-commerce is the dominant shopping choice, new research shows Aussies still prefer to shop in-store, WFA reports.
Over the past two years, the Australian retail sector faced ongoing challenges, forcing retailers to... READ MORE
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