Features

Shutter retail focus: Norman�...

As part of Norman Australia’s ethos of seeing its retailers as partners rather than dealers or distributors, Scott Rancie - Marketing Manager, tells WFA the company’s approach to preparing its Retail Partners for success is with hands-on, practical learning.
“That’s why Norman’s Training Academy leads the industry in retailer certification and training. Beginning with... READ MORE

Premium Protection

With bushfire season underway, Antony Hudson, Business Development Manager at Blockout Industries, shares insights on the company’s newest product, and the more general demands of fire protection.
Established in 1989, Sydney-based Blockout Industries – also known as Blockout Shutters, has a solid... READ MORE

Venetians update

Supported by innovative operation solutions, venetian blinds in a range of materials continue to develop to suit varied applications.
Somfy Nicki Beggs, Product Marketing Executive at Somfy Australia and New Zealand, indicates demand for... READ MORE

Australia’s winners

Australian manufacturers encountered both challenges and opportunities since the COVID-19 pandemic broke out in 2020, but amid the ensuing structural change, there is a sense that the opportunities are winning.
Wilson Fabrics “Wilson Fabrics is Australia’s largest soft furnishing wholesaler, specialising in high-end fabrics for... READ MORE

Screen time

New highly specified screen fabrics are emerging for niche applications; and the move towards more sustainable options continues.
Coulisse Coulisse has released two new roller blind collections: Signature and Function, designed to meet... READ MORE

Australians still prefer brick...

Consumer behaviour is constantly changing, and while you might think e-commerce is the dominant shopping choice, new research shows Aussies still prefer to shop in-store, WFA reports.
Over the past two years, the Australian retail sector faced ongoing challenges, forcing retailers to... READ MORE

The Green Issue: Sustainable p...

WFA investigates how industry is increasingly working proactively across the supply chain to influence how products are made.
The window furnishings industry has long been at the forefront in promotion of energy saving... READ MORE

The heat is on

Outside shading solutions are ‘in’ and as summer approaches, exterior blinds suppliers are positioned to meet heightened demand.
It seems this summer is set to be hot in more ways than one, with... READ MORE

Sheer abundance

Sheers are continuing their popularity; and they are also evolving into a more diverse category including environmentally friendly options and directional designs. WFA reports.
BM Blinds Michael Shaw, director at BM Blinds tells WFA the recently introduced Symmetry Range... READ MORE

High rollers

Roller blind systems and componentry specialists are betting on the strength of demand in the sector with innovative and efficient releases.
Scott Free Scott Free’s Ultra 2.0 Roller Blind System “offers the ultimate market versatility in... READ MORE
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