The triannual trade fair for the Blind Manufacturers Association of Australia (BMAA) known as the SuperExpo will be postponed until 2023 on the back of the postponement of the International trade fair R+T Stuttgart.
The next SuperExpo was scheduled to be held from 8 – 10 June 2022. Traditionally, SuperExpo is held the year after R+T Stuttgart.
“R+T recently advised that their next show, scheduled for February 2021, had been postponed due to COVID-19, and would now be held in 2022,” said Chris Nolan, President of the BMAA.
“As a result of the postponement of R+T, this would mean that both the international show (R+T) and our SuperExpo would be held in the same calendar year.”
“There are a number of companies who exhibit both at R+T Stuttgart and SuperExpo.”
Nolan said that the BMAA sent a survey in August to past exhibitors seeking their feedback on our next SuperExpo. Some 61% of exhibitors who responded said they would prefer the show to be pushed back to 2023.
In the detailed survey feedback that has been seen by Window Furnishings Australia, finance and resources were the main reasons quoted by those wanting the show postponed, with several of the SuperExpo’s major exhibitors saying they would wind back their involvement or not exhibit at all if the show remained in 2022.
As a result, the BMAA has now signed a contract with the Gold Coast Convention and Exhibition to hold SuperExpo 2023 from 7 – 9 June 2023.
“This was essentially a commercial decision, as many of the major exhibitors had indicated that they would not participate to the extent they had in the past, if the SuperExpo was held on the heels of R+T Stuttgart. It was also important to remain in sync with future exhibitions.”
Nolan said that The Specialised Textiles Association (STA), the BMAA’s partner in SuperExpo, were contacted and agreed with the change.
“As an interim, we would be joining STA with their show in July next year, and if this was successful, we may put something on in 2022 as well. All of course, is dependent on the relaxation of Covid restrictions.”
The decision to postpone has not gone down well with all exhibitors. Nick Brice from Shaw Australia said they were disappointed that the SuperExpo has been postponed.
“We understand that this decision was not made lightly, however we feel that it should have been put off until we have a clearer picture of the Australian economic landscape.”
“Whilst these are challenging times for our industry the Super Expo does give us the opportunity to meet and to showcase our products.”
“Shaw will continue with our development program and looks forward to fully supporting the BMAA state mini-Expos when they eventuate.”