Somfy opens virtual showroom

Somfy has opened a virtual showroom targeting end-users.

“As a global leader, Somfy has always been proactive in developing innovative solutions that take big leaps into the digital future. Understanding the full potential that digital technologies hold, Somfy’s focus has been on driving the digitalisation of our value chain and core businesses.”

“Google Search trends showed that during the peak of the lockdowns across Australia, searches for ‘virtual consultations’ were trending upwards,” revealed Somfy Oceania’s Marketing Communications Manager Mary Ladu.

“Last year, we decided to capitalise on that, not only in terms of our own marketing but by supporting our Somfy Experts to ensure they were well-equipped to handle virtual consultations.

“End-users have been spending a lot of time at home, considering updates to their home and investing holiday money into home improvements instead.

“With the combination of the home improvement boom and online research more prevalent than ever, we have now taken the next step and created a solution perfectly catered to end-users.”

Somfy has launched its virtual showroom giving end-users the ability to view and interact with a range of internal solutions right from the comfort of their home.

Users can browse motorised roller blinds, Roman blinds, and curtains, and choose to control them with a Situo remote, Connexoon Window RTS or voice control.

The window coverings will move to the selected position in real-time while listing the benefits of motorisation including natural light management, convenience, energy savings and centralised control with a connected home.

“We are thrilled to empower end-users to take their online research one step further with our virtual showroom,” said Ladu.

“The operation of the products is seamless and the controls work just like they would if they were using them in person.

“They can choose from a list of voice commands or even use the ‘my’ button on the remote to immediately halt movement.

“All the information they require is at their fingertips and once they’ve completed their research, they can easily make an enquiry and set up an appointment with their local Somfy Expert.”

Visit Somfy’s Virtual Showroom at

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